STUDY

In this module you will explore influence and application of strategic management and marketing theory in practice. Strategic management enables the individual to shape an organisation’s resources to achieve its goals and objectives. In the marketing element we look at the current theories that shape good practice which in turn impact on your sector. This module brings together theory and practice to develop the leaders of today and will allow you to develop your understanding of the marketing industry from an omni-channel perspective. It will show you how strategic management, and marketing theory work together in practice to create value for the customer and organisation.

By the end of the module, you will have developed a critical understanding of strategic management and marketing theory that could be applied in your organisation. You will have examined how strategic management has influenced values and direction within your organisation and be able to develop a strategic approach to implementation of marketing plans.

This is a mandatory 20 credit module. 

In this module you will be given an appreciation of the major implications and shift in terms of labour market supply and demand alongside post pandemic factors. It further addresses the challenges of the third decade of the 21st century engaging with the 4th Information Technology revolution and global competition factors. The module’s broad introduction to the economic history of work introduces key concepts, theories, and contemporary practices. The module explores the major trends impacting business and the interdependence with society in terms of judgements that organisations make in terms of their responses in a dramatically changing landscape.

By the end of the module, you will be able to critically appraise how people management strategies are underpinned by the technological, economic, and environmental landscapes within which business operates. You will have developed the skills required to consider people management strategies in context of possible future developments. You will further be able to recognise the contribution of societal change for business and the future roles of business within a changing context within 21st century.

This is a mandatory 20 credit module. 

This module will provide you with an appreciation of a wide range of financial issues as they impact on the business world. It further evaluates the nature of how financial data can be used in the decision-making process. The module concentrates on the basic analysis of financial statements, financial tools, and techniques before progressing to a more strategic perspective and will encourage you to see the financial implications of the decision-making process.

By the end of the module, you will have developed an appreciation of accounting and accountability and how these concepts might be applied in business contexts. You will also understand what the process of decision making is and be able to use financial tools and techniques with that. You will have further developed your ability to critically evaluate financial information within a strategic context.

This is a mandatory 20 credit module. 

This module will give you the underpinning subject knowledge for the Postgraduate Diploma in Business Administration Senior Leader Apprenticeship Standard at Level 7 along with advanced skills in strategic planning and effective negotiation. The module explores various techniques and methodologies used in planning and negotiation and will provide you with a solid foundation to handle complex business scenarios.

By the end of the module, you will be able to analyse, evaluate, modify, and support your organisation to be more ethical and sustainable in ways that will align with and help to deliver its strategic business objectives.

This is a mandatory 20 credit module. 

This module will equip you with advanced skills in strategic planning and effective negotiation. The module explores various techniques and methodologies used in planning and negotiation and will provide you with a solid foundation to handle complex business scenarios.

By the end of the module, you will have developed an understanding of planning and negotiating within various areas of your work. With this understanding you will be able to analyse group planning and negotiations whilst understanding the complexities of logistics and the impact of technology.

This is a mandatory 20 credit module.

This module will provide you with a broad introduction to managing people effectively across different national and international contexts through the introduction of key concepts, theories, and contemporary practices. It considers the global challenges of developing and implementing effective international people management strategy in multinational organisations.

By the end of this module, you with have developed an understanding of how people management strategies differ across various cultural and national contexts as well as those required to work with, lead and manage people effectively in an international context. You will also be able to recognise the contribution of effective cross-cultural people management practices to contemporary global organisations in creation of competitive advantage for business sustainability.

This is a mandatory 20 credit module.