Mark is an accredited Strength and Conditioning Coach with a wealth of experience working within professional football. Having held roles at Norwich City, Southampton, Arsenal and Huddersfield Town Football Clubs, as well as working for the Football Association (National Teams), Mark returned home to Suffolk in 2018 to take up his current role. He is a lecturer in Strength and Conditioning and is completing a PhD which aims to add further quantification to field-based rehabilitation interventions in football. With an extensive industry network, Mark regularly engages in consultancy activity to individuals and organisations at both a national and international level.
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Mark is an experienced educator having delivered on a range of programmes from FE to HE and coach education. Mark has also delivered a number of guest lectures for a range of organisations and institutions and is often invited to present on Podcasts and Webinars. He has a PGCE from the University of Greenwich and is a Teaching Fellow of the Higher Education Academy. Teaching expertise includes Strength and Conditioning, Applied Sports Science and Sports Injury Reduction/Rehabilitation.
Research areas of interest mainly centre around human performance (football), injury rehabilitation and wearable technologies. Mark is combining these areas as part of his PhD which is investigating field-based rehabilitation in football. From this work his first publication centred on a new wearable technology which may yield greater insights into monitoring training load when engaged with field-based rehabilitation:
Armitage, M., Beato, M., & McErlain-Naylor, S. A. (2021). Inter-unit reliability of IMU Step metrics using IMeasureU Blue Trident inertial measurement units for running-based team sport tasks. Journal of Sports Sciences, 1-7.
Passionate about experience-based learning, Mark has created a large local network of work placement providers as a resource for students. These include sports performance (e.g. football, rugby, tennis, gymnastics), public health (e.g. commercial and specialist gym facilities) and rehabilitation services (e.g. sports injury/physiotherapy clinics).
Mark continues to work as a consultant for the Football Association delivering on their coach education programme creating numerous international links. He also has a good working relationship with a wearable technology based out of Auckland (New Zealand) and has recently supported a coach education programme in China. Mark is widely travelled through work and has built many relationships which continue to date.
United Kingdom Strength and Conditioning Association – Accredited Coach
Higher Education Academy - Teaching Fellow